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Vega Live TV Overview

Users explore Fire TV content through browsing, voice control, or searching. Vega Live TV integrations promote your linear TV contents and events, encouraging users to engage with your app.

For the API details, see Live TV APIs.

Prerequisites

To implement these integrations, you must already have an app with Linear TV or Live Event content. Amazon does not build channels or assemble schedules.

Important definitions

  • Linear TV - Programs playing according to a set schedule, much like traditional TV.
  • Video on Demand (VOD) - Content you play at your convenience.
  • Live streaming events - These events take place as you watch them. Sports often fall into this category. Channels may record these live events to play later as well.

Comparisons

  • Linear vs Video on Demand (VOD) - How you watch content. Linear TV plays according to a schedule (posted ahead of time). Users can play Video on Demand at any time.
  • Live vs Replay - Live vs recorded content. Live content streams as it happens. Users may replay these later.
  • Show vs Event - Edited before broadcasting vs unedited. Shows usually follows a script, and editors edit them. Streaming channels broadcast an event, and may record it as it happens to play later.

Linear TV features on Fire TV

After you have integrated Linear TV with your app, these features are available for all Fire TV devices when a user installs and authenticates your app.

How Linear TV displays content

Tiles under the Home tab display programming information on the Recent row and On Now row.


Linear TV programming are available on the "Live" tab, a dedicated tab for current Linear TV content.


Focusing on a program reveals more detailed information.

How users find channels and programs

An integrated channel guide reveals up to 14 days of scheduling information for a channel.


Users can search for Linear TV content for up to 14 days of programming. Searches are done by typing in the search, or using voice search.


Alexa voice support for "Tune to channel name."

Linear TV also has Alexa voice support for "Watch linear program name" in limited marketplaces.


Users can add Linear TV channels to a list of favorites for quick access.


Last updated: Jan 21, 2026